Key Account Manager - Al Ain

Job Purpose

To achieve the commercial objectives and targets in the assigned area/territory from different channels: building effective business relationships, enhancing brand visibility and promoting Company’s products and services.

Carries marketing campaigns and promotions, and increases the market share in line with set measures and Company’s adopted policies and procedures.

Key Result Responsibilities

• Achieves and exceeds the set sales targets in the assigned area/territory; constantly reviews financial data to evaluate performance; identifies shortages, determines root causes, recommends changes to respective Manager and implements corrective measures accordingly.
• Identifies new opportunities to manage/maximize sales adopting different channels such as existing/new travel agencies, corporates and online portals in the assigned area.
• Develops/maintains effective business relationships with travel agencies, GSAs, government departments, ministries, tourism companies, as well as individual agents and trade companies, to increase distribution, enhance business and grow sales.
• Conducts field visits, bench-mark analysis to keep abreast with competitors’ position, market conditions, and customer needs affecting market trends.
• Recognizes the unique needs of the assigned territory versus Air Arabia products and services; evaluates flights and fares with Sales Manager/Revenue Management Team, identifies new route opportunities and recommends the same to respective Manager with a proper business case.
• Collaborates with respective Manager, Marketing &Corporate Communications, to coordinate marketing campaigns and activities such as road-shows, trade presentations, and FAM trips to ensure increased branding visibility.
• Liaises with the E-Business team to promote online sales and increase ancillary revenue through directed sales activities.

Qualifications (Academic, training, languages)

• Bachelor degree in Management or equivalent.
• Additional qualification in Aviation/Hospitality/Tourism/ is a plus.
• Proficient in computer applications and usage of Microsoft word, Advanced Excel and Power Point skills.
• Fluency in English and Arabic Languages are a must.
• Valid Driver’s License in the assigned territory is preferred.

Work Experience

• 2 - 5 years of related sales management experience preferably in Aviation/ Hospitality or tourism industry. 
• Possesses effective persuasive sales and marketing skills and techniques.
• Capable of developing reports, comparison sheets, and charts as well as utilizing statistics to identify trends and support the revenue team with recommendations.
• Proven skills in analyzing data, identifying pitfalls and recommending effective solutions.
• Cost-oriented, possesses effective persuasive, negotiation, problem solving and decision making skills.
• Employs a balance of technical expertise, and interpersonal relations to execute new initiatives that support company’s objectives.
• Capable of understanding market needs, trends, and planning accordingly.
• Established rapport with clients and government authorities, etc.
• Demonstrates the ability to contribute and successfully deliver against business strategy and set KPIs.